BINUS @
Greater Jakarta
Bandung
Malang
BINUS Graduation
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Graduation
Wisuda 70
SURYA DHARMA HADI
SURYA DHARMA HADI
2602191384
Degree
Strata 1
Program/Study Program
Business Management (PJJ)
Faculty/School
BINUS Online Learning
THESIS TITLE
THE INFLUENCE OF EWOM (IACM) ON PRODUCT PURCHASE INTENTION THROUGH INFORMATION USEFULLNESS AND INFORMATION ADOPTION OF LOCAL SKINCARE PRODUCTS (CASE STUDY ON ONLINE CONSUMERS IN INDONESIA)