RADITYO RASENDRYA PUTRA WIBOWO

2602195924
Degree Strata 1
Program/Study Program Management
Faculty/School BBS Undergraduate Program
Campus BINUS
@ Alam Sutera Campus
THESIS TITLE AI-Driven Personalization in Smart Urban Digital Ecosystems: Examining Brand Awareness and Consumer Behavioral Response among Gen Z in Jabodetabek Metropolitan Area

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