SABRINA PUTRI AZZAHRA

2602197923

Degree Strata 1

Program/Study Program Marketing Communication

Faculty/School Faculty of Digital Communication and Hotel & Tourism

THESIS TITLE THE INFLUENCE OF E-WOM ON BRAND TRUST OF GEN Z IN PINKFLASH COSMETICS ON TIKTOK (A CASE STUDY ON THE DISCOVERY OF HAZARDOUS SUBSTANCES BY BPOM RI)