BINUS @
Greater Jakarta
Bandung
Malang
BINUS Graduation
More
Graduation
Wisuda 76
NEISHA ANGELINE SAMPERANTE
NEISHA ANGELINE SAMPERANTE
2602205055
Degree
Strata 1
Program/Study Program
Mass Communication
Faculty/School
Faculty of Digital Communication and Hotel & Tourism
Campus
BINUS
@ Kemanggisan Campus
THESIS TITLE
A MULTIDIMENSIONAL MEASUREMENT MODEL FOR EVALUATING KEY OPINION LEADER (KOL) COLLABORATION EFFECTIVENESS IN THE INDONESIAN SMARTPHONE MARKET