renci ernita simanjuntak

2602241054
Jenjang Strata 1
Program Business Management (PJJ)
Fakultas BINUS Online Learning
Judul Skripsi THE INFLUENCE OF BRAND LOVE, SMART SHOPPER SELF-PERCEPTION, AND CUSTOMER REVIEWS ON BEHAVIORAL INTENTION: THE MODERATING ROLE OF UTILITARIAN AND HEDONIC MOTIVATION AMONG GENERATION Z ONLINE TRAVEL AGENT USERS
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