SIFA CHAERANI PUTRI

2602270786

Degree Strata 1

Program/Study Program Business Management (PJJ)

Faculty/School BINUS Online Learning

THESIS TITLE MARKETING STRATEGY ANALYSIS FOR TRADITIONAL SOUVENIRS OF GUNUNGKIDUL YOGYAKARTA "THIWUL KUKUS" USING SWOT ANALYSIS METHOD AND ITS EFFECT ON PRODUCT SALES VOLUME