CHANIF ADHYAKSA MUIS PURNAMA

2602299742

Degree Strata 1

Program/Study Program Business Management (PJJ)

Faculty/School BINUS Online Learning

Campus BULC Bekasi

THESIS TITLE THE INFLUENCE OF DIGITAL MARKETING STRATEGY ON CUSTOMER ENGAGEMENT AND ITS IMPACT ON PURCHASE INTENTIONS AND REPURCHASES AT AMORFI CAKE SHOP