SELVI GUSMA ANDARI

Degree Strata 1

Program/Study Program Business Management (PJJ)

Faculty/School BINUS Online Learning

GPA 3.92

Achievement Summa Cum Laude

THESIS TITLE THE EFFECTIVENESS OF USER GENERATED CONTENT INFLUENCE ON PURCHASE INTENTION THROUGH THE TIKTOK APPLICATION IN MSMES MENTORED BY THE PKK MOBILIZATION TEAM OF DKI JAKARTA PROVINCE