AUDREY ESTHER LITA

Degree Strata 2

Program/Study Program Master of Information Systems Management

Faculty/School Graduate Program

Campus Binus Online Learning

GPA 4.00

Achievement BINUS Award of Excellence, Summa Cum Laude, Wisudawan Terbaik

THESIS TITLE THE EFFECT OF CHATBOT AI IMPLEMENTATION ON USER SATISFACTION AND BEHAVIORAL INTENTIONS IN E-COMMERCE