AUDREY ESTHER LITA

Degree Strata 2

Program/Study Program Master of Information Systems Management

Faculty/School Graduate Program

Campus Binus Online Learning

GPA 4

Achievement BINUS Award of Excellence, Summa Cum Laude, Wisudawan Terbaik

THESIS TITLE THE EFFECT OF CHATBOT AI IMPLEMENTATION ON USER SATISFACTION AND BEHAVIORAL INTENTIONS IN E-COMMERCE