BINUS @
Greater Jakarta
Bandung
Malang
BINUS Graduation
More
Graduation
Wisuda 76
I GDE ANDIKA ARIESTA KIRADI
I GDE ANDIKA ARIESTA KIRADI
2602656003
Degree
Strata 2
Program/Study Program
Communication
Faculty/School
Graduate Program
Campus
Binus Online Learning
THESIS TITLE
THE EFFECT OF DIGITAL MARKETING COMMUNICATION ON MATCHA PURCHASE DECISIONS: THE MEDIATING ROLE OF HEALTH CONSCIOUSNESS