ANNISAA AULIA AZZAHRA

Degree Strata 1

Program/Study Program Business Management (PJJ)

Faculty/School BINUS Online Learning

Campus Binus Online Learning

GPA 3.91

Achievement Summa Cum Laude

THESIS TITLE CASE STUDY OF GENERATION Z IN JABODETABEK: SMARTPHONE ADDICTION DRIVES COMPULSIVE ONLINE SHOPPING BEHAVIOR