NAURA AZARIA SYAFITRI

2702431261

Degree Strata 1

Program/Study Program Business Management (PJJ)

Faculty/School BINUS Online Learning

Campus BULC Bekasi

THESIS TITLE THE INFLUENCE OF DIGITAL ADS, PRICE DISCOUNT, AND PRODUCT QUALITY ON IMPULSE BUYING ON TIKTOK SHOP (A STUDY ON GENERATION Z IN JAKARTA CITY)